Monday, September 10, 2007

Day Three: Researching Audience in Advertising

What is the language community you chose for paper 2 and why? What types of ads, targeted at your language community, are you thinking about and why?

16 comments:

Ronnie said...

I chose the gaming community because I like games, especially free-roaming superhero games. I am going to use an ad for Batman Begins and an ad for Spider-Man 3. I want to see how the ads beef up the games.

Ronnie said...
This comment has been removed by the author.
Unknown said...

In my paper I chose to use my friends as my language community. The main reason for this is because my friends and I like mostly the same things. If I were to choose my family, some of them might be brought in by entirely different commercials. I decided to use a Pepsi ad for the commercial that worked with me and my friends. The ad has comedy in it, but it also pushes the Pepsi Product. The commercial that I chose that does not work with us is a Skittles commercial. The commercial has a man eating skittles with his beard. My friends and I found it disturbing, and are actually less likely to buy skittles now. While my paper is not finished, that is the basic outline of my paper.

Ian said...

I chose computer gamers as my language community for my second paper. Computer gaming is how I mainly socialize with most of my closest friends and we have a lot of specialized vocabulary as well as similar standards and beliefs. For this reason it seemed to be the best choice for my paper. I am looking for ads from companies selling computer systems, because if you don't have an outstandingly amazing computer, gaming isn't really feasible.

One thing that I have realized so far is that most commercials reguarding computers are negative. This type of advertising is not effective in reaching my language community. We dont care about bashing the opponets systems. A computer company should advertise the prowes of its computer system and show the benifits of said systems to capture our intrests. But as it stands Apple and Microsoft seem to be playing the political bashing type campaigns instead of hyping the features of what they themselves can do. And as much as I hate to admit it, Dell is about the only company I have found that just touts the features and power their systems have.

Dude looks like you getting a Dell . . .

Anonymous said...

The language community that I choose is the gaming community. Video games are something that I play on a daily basis and this would be an excellent topic for my third paper. I'm going to choose 2 video game commercials that I have seen, one that hits me directly and one that should not even be on television.

Anonymous said...

The community I chose in paper 2 is the computer community. I am always near computers and discuss them with class mates and friends about which ones are better and how we made our own. So I wanted to check out MACs for a change and see how they were.

Andy said...

The language community I chose for this assignment was the sports language community. I am a sports addict. My television is always tuned to ESPNEWS. For that reason I am leaning toward a ESPN commercial involvin Shaq. I am definetly doing that one. The second one is between two others. One is a vitamin water commercial involvin Big Papi and Brian Urlacher. The other is a NFL fantasy football commercial. It is one in a series of commercials. All of these commercials make it seem like sports are the number one thing in life. Don't try to tell me otherwise!!!!

Anonymous said...

For paper 2 I have chosen the computer language community. I chose this language community because I am a networking student, so I sit infront of a computer most of the day. The commercials I'm useing will be the mac vs. pc, and the boring dell commercials.

Larry

Anonymous said...

i chise to do my essay on the internet - movie based language. i like movies and its going to be based in the direction of criminal justice. in using theinternet ads of training day and a upcoming release movie american justice. i want to also see how the ads make me jump up and run to the viewing of these two

Anonymous said...

The two language community i choose was cookies and dough. There are like the same. cookies is referred to stealing the ball and dough is preferred to money.

kenooj said...

i chose the photography community coz it is a hobby of mine. i chose two print of two different brands of digital cameras...see how they match up.

Anonymous said...

I used the language community of urban youth and extreme people. The people that can relate to it though is urban youth.

Anonymous said...

I chose the language community that my best friend Trey and I share because it is a community that I speak in daily and is one of my main communities I am apart of. I was thinking about the "Mac vs PC" because Trey and I are Mac fanatics and it targets us directly.

Unknown said...

in this paper i chose to use a commercial dealing with two types of alarm systems. One being the popular viper car alarm, and the other a more humorous type of system called the trunk monkey. My goal was to reach out to those not knowing about the safety of ones vehicle from such theft deterrent. I tried to give you two sides of the spectrum. a more serious side i.e the Viper, and the funny i.e trunk monkey

Anonymous said...

The second language community that I choose for the second paper was colledge students,and i choosse two taco bell commercials ,one targeted and one didnt target my language community.The most affective commercial where the short and to the point commercials.

david

Anonymous said...

Rondell

I chose the young adult community thats trying to do something with there life but they may not have money to do what they would like to do.